Meiji Holdings Co., Ltd. Meiji Holdings Co., Ltd. Financial Results - For the FYE March 2017 -  


Food: Expand Domestic Share of Core Products - Accelerate Selection and Concentration

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Growth Strategy for core business
Yogurt

 • Forecast 1-2% growth in yogurt market during FYE March 2018

 • Functional yogurt

Transitioning from rapid expansion to stable growth

Continue marketing related to the health benefits of lactobacillus

Aim for medium-term growth of 3-5%

 • Plain yogurt

Create demand by proposing new consumption opportunity

Expansion on par with market growth

Chocolate

 • Forecast 3% growth in chocolate market during FYE March 2018

Health and Premium chocolate products are driving market

Meiji will develop Health and Premium markets;

Utilize our strengths, R&D and production technology, to promote further growth

 • Production capacity is not sufficient

Growing demand

Invest in production expansion this fiscal year

Nutritionals

 • SAVAS is growing

Acquire new consumers and expand demand

Increase production capacity

 • Enteral formula

Market growth continuing

Expand sales of liquid diet