Food: Increase in Sales and Market Share of Core Products Enhancing Added Values (2)

Meiji Holdings Co., Ltd. Financial Results- For the First Half of FYE March 2017 -

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	Financial Results - For the First Half of FYE March 2017 -

	1. Overview for the First Half

	2. Outlook for the Second Half and Full-year

	3. Progress in STEP UP 17 strategy: Our strategic efforts to address issues Food: Increase in Sales and Market Share of Core Products Enhancing Added Values (1) Food: Increase in Sales and Market Share of Core Products Enhancing Added Values (2) Food: Structural Reform in Processed Food business: Selection and Concentration Resulted in Improved Profitability Food: Establish Effective Logistics System to Decrease Logistics Costs Food: Increase Profitability by Expanding Sales in Overseas Business Phama: Establish Market Presence for Newly Launched Products and Boost Sales of Existing Products in Domestic Business Phama: Execute expansion strategy and contribute to profit in Overseas Business Phama: Focus on Our Expertise to Develop New Drugs

	100 YEARS YOUNG

	Appendix

Food: Increase in Sales and Market Share of Core Products Enhancing Added Values (2)

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Chocolate
Market growth continues (growth rate in H1: +5%).
Cocoa-rich chocolate is driving growth.

- Our Chocolate Kouka is a top product. Demonstrated strong growth of 20% YoY in H1.

- Increased production capacity.

- Disseminate information about the health benefits of cocoa polyphenols and cocoa protein to accelerate growth.

Establish second growth pillar of "premium chocolate."

- Renewed THE Chocolate in September, featuring rich flavor, aroma of cocoa and pursue tastiness. Off to a favorable start.

- Customers appreciate the added-value and are buying THE Chocolate despite the higher price.

- Enhance and expand the product lineups.