• Procurement
◾ Procure cocoa beans directly from farmers
◾ Overwhelming advantage in variety and volume
We can develop new chocolate products with the best feature of our diverse range of cocoa beans.
• Research and production technology accumulated over the years
◾ Chocolate Kouka was launched 20 years ago. Applying the scientific knowledge and skills, we have improved the product and led to successful product.
◾ meiji THE Chocolate
▸ On-site technical assistance and training on cocoa cultivation and fermentation
▸ Obtain the best feature of cocoa beans using our production technology and manufacturing equipment
• Brand equity Value premium Meiji has been generated over 100 years
• Procurement
◾ Procure cocoa beans directly from farmers
◾ Overwhelming advantage in variety and volume
We can develop new chocolate products with the best feature of our diverse range of cocoa beans.
• Research and production technology accumulated over the years
◾ Chocolate Kouka was launched 20 years ago.
Applying the scientific knowledge and skills, we have improved the product and led to successful product.
◾ meiji THE Chocolate
▸ On-site technical assistance and training on cocoa cultivation and fermentation
▸ Obtain the best feature of cocoa beans using our production technology and manufacturing equipment
• Brand equity
Value premium Meiji has been generated over 100 years
Launch products with unique value only Meiji can offer
Lead the market coordinating these strengths