As this slide shows, applications that can only be fulfilled by OLED lighting include those in which added value is enhanced through the quality of design, or in which value is added by a quality of light that cannot be achieved by LED. We will determine target markets along these two axes, and broaden our potential through a number of applications. In particular, indicator lights for electronic devices, advertising tools that offer added value through illumination, automotive tail lamps and construction materials are priority focus areas.